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Martech & Data
Make your marketing tools work together.
Xadentra helps connect your martech stack so campaigns, data, reporting, and sales workflows operate with less friction.
Scope · 01
Platform alignment
- Marketo and Salesforce alignment
- GTM and analytics tracking
- Form data capture and enrichment
- API and webhook planning
- Vendor evaluation and stack rationalization
Scope · 02
Data quality & governance
- UTM framework and source taxonomy
- Consent and privacy field capture
- Field standardization and naming conventions
- Lead source architecture (original + latest)
- Database hygiene and dedupe strategy
Scope · 03
Audit & roadmap
- Platform audit and recommendations
- Risk and compliance review (GDPR-aware)
- Identity resolution patterns
- CDP / warehouse decision support
- Quarterly improvement roadmap
Get expert support.
A 30-minute working session with a senior strategist. No SDR queue, no junior staff.