Privacy Policy
This Privacy Policy explains how Xadentra Inc. ("Xadentra", "we", "our", or "us") collects, uses, discloses, and safeguards information when you visit our website, submit a form, or engage our services. By using the site you agree to the practices described here.
1. Information we collect
We collect information you provide directly (such as name, business email, company, job title, phone number, country, and details about your inquiry), information collected automatically (such as IP address, device information, pages visited, referrer, and approximate location), and information from third parties (such as enrichment providers and advertising platforms, only where lawful).
2. How form submissions are used
Form submissions are used to respond to your inquiry, schedule strategy calls, send relevant resources, and improve our services. We may store submitted data in our CRM, marketing automation platform, and analytics tools to maintain a record of the engagement.
3. Analytics and tracking
We use analytics tools (such as Google Analytics 4, Microsoft Clarity, Google Tag Manager) to understand how visitors use our site. Non-essential analytics and marketing scripts only load after you grant consent through our cookie banner. See our Cookie Policy for details.
4. CRM and marketing automation
Information you submit may be stored in our marketing automation platform (Marketo Engage) and CRM (Salesforce) to manage our relationship with you, send relevant communications, and measure marketing performance. You can opt out of marketing communications at any time using the unsubscribe link in any email.
5. Legal bases (EEA / UK)
For visitors in the EEA or UK, we process personal data based on legitimate interests (responding to inquiries, securing the site), consent (analytics and marketing cookies, marketing emails), and contract performance (delivering engaged services).
6. Data retention
We retain submitted information for as long as necessary to fulfil the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce agreements. Inquiry records are typically retained for up to 36 months after the last interaction.
7. Sharing
We do not sell personal information. We share data only with service providers under contract (such as hosting, analytics, CRM, marketing automation, and email infrastructure), or where required by law.
8. Your rights
Depending on your jurisdiction, you may have the right to access, correct, delete, restrict, or port your personal information, withdraw consent, or object to certain processing. To exercise these rights, email privacy@xadentra.com.
9. Security
We use commercially reasonable safeguards to protect personal information. No system is fully secure; if you believe your information has been compromised, please contact us immediately.
10. Children
Our site and services are not directed at individuals under 16. We do not knowingly collect data from children.
11. Updates to this policy
We may update this Policy from time to time. Material changes will be posted on this page with a new "Last updated" date.
12. Contact
Questions about this Policy or your data can be sent to privacy@xadentra.com.